Best Hanbok Rental In Seoul: Where To Rent Near Gyeongbokgung & Bukchon

Last Updated on March 18, 2026

You might think renting a Hanbok in Seoul is just for tourists, but honestly, it’s something even locals love to do too. I’ve seen couples on dates, families with kids, and groups of friends all dressed up wandering through palaces like they’ve stepped straight into the Joseon Dynasty.

And I get it. The moment you put one on, everything feels a bit more magical.

If you’re wondering where to rent a Hanbok in Seoul, especially near places like Gyeongbokgung Palace or Bukchon Hanok Village, you’re in the right place. After years of living here (and yes, wearing Hanboks myself for my wedding and plenty of photo days), I’ve put together this guide to help you find the best Hanbok rental shops in Seoul, plus tips, prices, and where to go once you’re dressed up.

Here are the best hanbok rental shops, tips, and photo spots you can plan it right:

• Basic Info
• Best Areas To Rent Hanbok in Seoul
  • Near Gyeongbokgung Palace
  • Near Changdeokgung Palace
  • Near Bukchon Hanok Village
  • Near Unhyeongung Royal Residence
• Best Hanbok Rental Shops in Seoul
  • Hanboknam Gyeongbokgung Store (한복남 경복궁점)
  • Hanboknam Changdeokgung Store (한복남 창덕궁)
  • Dorothy Hanbok (도로시한복여행)
  • Hanbok That Day (그날그한복)
  • Seohwa Hanbok (서화한복)
  • Gongju Hanbok (공주한복)
  • Maison Danha
• Quick Comparison: Best Hanbok Rentals in Seoul
• How much does it cost to rent a Hanbok in Seoul?
• How long should I rent a Hanbok for?
• Renting a Hanbok: What To Expect
• A Brief History of the Hanbok
• 3 Reasons You Should Rent a Hanbok While in Seoul
• FAQ About Hanbok Rental in Seoul

(This post contains affiliate links, which means I receive a certain percentage of a sale if you purchase after clicking at no cost to you. Thank you for your support.)

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Basic Info

• Location: Technically, there are Hanbok rental shops all over Seoul and the rest of the country, locals rent too. But these shops catering to tourists seeing the sights downtown are in Jongno-gu, Seoul
• Best areas: Gyeongbokgung Palace, Changdeokgung Palace, Bukchon Hanok Village, and Insadong
• Price: W15,000 ~ W40,000 (2-4 hours); W30,000 ~ W60,000 (full day)
• Bonus: Free palace entry when wearing a Hanbok

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Best Areas To Rent Hanbok in Seoul

If there’s one thing I always tell people, it’s this: rent your Hanbok close to where you want photos. Your time starts the moment you leave the shop.

Near Gyeongbokgung Palace

Gyeongbokgung Palace is the most popular for a reason. It’s gorgeous and huge and wearing a traditional dress at a traditional palace is just a unique experience, not to mention you get in for free if you’re wearing a Hanbok.

Local Tips:

• Gyeongbokgung Palace is closed on Tuesdays
• Gyeongbokgung Palace has a changing of the guard ceremony at 10:00am and 2:00pm in front of the main gate. Try to plan your itinerary so you can see it. 

Near Changdeokgung Palace

A bit quieter, Changdeokgung Palace is known for its secret garden. Gorgeous grounds, but this palace features more foliage and fauna than some of the other palace grounds making it a place to take Hanbok photos with both historic buildings and like you’re lost in a whimsical forest.

Local Tips:

• Changdeokgung Palace is closed on Mondays.
• Changdeokgung Palace is known for its ‘Secret Garden’ which requires a special admission ticket as only a certain number of people can enter per day. Check the Changdeokgung Palace website to see what time slots are open so your itinerary is planned accordingly.

Bukchon Hanok Village

After visiting one of the main palaces of Seoul, the next most popular place to head is the Bukchon Hanok Village. One of the only remaining villages in Seoul with traditional Hanok homes, there are beautiful tea houses to visit, and narrow alleyways with beautiful views. Find some of the hidden alleys with great views and of course the most popular one too and find a beautiful tea house to sit and sip.

Unhyeongung Royal Residence

Unhyeongung Royal Residence is a popular place for Koreans to do their dol photos to celebrate a child’s first 100 days or first birthday. It’s unique in that the facades of the buildings aren’t painted in the vivid colors of the palaces or Buddhist temples of the surrounding traditional sites. If you want something just a bit different and a bit less popular with tourists but still beautiful all the same, this is a good place to find.

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Best Hanbok Rental Shops in Seoul

Here are the best places to rent a Hanbok in Seoul based on location, style, and experience.

Hanboknam Gyeongbokgung Store (한복남 경복궁점)

• Best for: Families, variety, convenience
• Why I recommend it: This is one of the most reliable and well-known Hanbok rental shops in Seoul. They have over 500 design options that cater to men, women, and kids.
• Price: W20,000 ~ W40,000
• Address: 133-5 Sajik-ro, Jongno-gu, Seoul (서울 종로구 사직로 133-5)
  • This branch of Hanboknam is just west of Gyeongbokgung Palace’s main entrance and is ideal if you want to take beautiful photos at the main palace in Seoul, or on Gwanghwamun Square. On this side of the palace, you’ll also find the popular Tongin Traditional Market.
• Pre-Booking recommended: You can pre-book online with Klook or with kkday or with Creatrip. You should also note that you can rent a Hanbok from Hanboknam with the Discover Seoul Pass as well.
• Includes: A traditional Hanbok, basic hair styling service, inner skirt, access to ‘self studios’ for photos. Does NOT include accessories or make-up service.

Hanboknam Changdeokgung Store (한복남 창덕궁)

• Best for: Exploring multiple palaces
• Why I recommend it: Same quality as the Gyeongbokgung branch but ideal if you want to visit Changdeokgung Palace or go around the corner to the lesser visited Changgyeonggung Palace, Unhyeongung Residence, or Bukchon Hanok Village. 
• Price: W20,000 ~ W40,000
• Address: 2nd floor, 85 Donhwamun-ro, Jongno-gu, Seoul (서울 종로구 돈화문로 85 2층)
• Pre-Booking recommended: You can pre-book online with Klook.
• Includes: A traditional Hanbok, basic hair styling service, inner skirt, access to ‘self studios’ for photos. Does NOT include accessories or make-up service.

Dorothy Hanbok (도로시한복여행)

• Best for: Easy access and variety
• Why I recommend it: Right between Gyeongbokgung Palace and Changdeokgung Palace, so you can hit either one. Super convenient if you’re planning a full day around Bukchon and Insadong.
• Price: W20,000 ~ W40,000
• Address: 2nd floor, 23 Yunboseon-gil, Jongno-gu, Seoul (서울 종로구 윤보선길 23 2층)
  • Located in Anguk-dong half way between Gyeongbokgung Palace and Changdeokgung Palace, and just south of Bukchon Hanok Village, this is an idea location if you want to get a picture at any or all of these locations.
• Pre-Booking recommended: You can pre-book online with Klook or with Creatrip
• Includes: A traditional Hanbok, accessories, locker for your things, basic hair styling service

Hanbok That Day (그날그한복)

• Best for: Couples, professional photos
• Why I recommend it: You can book a photographer here, which honestly makes a huge difference if you want really memorable and beautiful photography. The photoshoots can take place outside of the National Folk Museum or at Gyeongbukgung Palace.
• Price: W25,000 ~ W50,000
• Address: 36 Yulgok-ro 1-gil, Jongno-gu, Seoul (서울 종로구 율곡로1길 36)
• Pre-Bookingn recommended: You can pre-book online with Klook before you go. 
• Includes: A traditional Hanbok, accessories, locker for your things, basic hair styling service, inner skirt, fur vest or fur shawl in cooler months. (Does NOT include make-up service.)

Seohwa Hanbok (서화한복)

• Best for: Inclusive sizing, long rentals
• Why I recommend it: One of the view places with extended sizing (up to US 22-24). Also great if you want longer rental options.
• Price: W20,000 ~ W40,000
• Address: B1, 137 Sajik-ro, Jongno-gu, Seoul (서울 종로구 사직로 137)
• Pre-Booking recommended: You can pre-book online with kkday before you go.
• Includes: A traditional Hanbok, accessories, basic hair styling service, inner skirt.

Gongju Hanbok (공주한복)

• Best for: Kids and Family photos
• Why I recommend it: They have options even for children as young as 1, and the location is super easy to find right in Insadong where most tourists start anyway.
• Price: W20,000 ~ W40,000
• Address: 4th floor, Sudo Pharmacy, 40 Insadong-gil, Jongno-gu, Seoul (서울 종로구 인사동길 40 수도약국 4층)
• Pre-Booking recommended: You can pre-book online with kkday before you go.
• Includes: A traditional Hanbok, accessories, basic hair styling, inner skirt, and a locker for your things.

Maison Danha

• Best for: Unique, designer Hanboks
• Why I recommend it: Worn by BLACKPINK and other top Korean celebrities, these are stunning, modern-meets-traditional Hanboks that create a truly special experience.
• Price: W40,000 ~ W80,000
• Address: 39-7 Palpan-gil, Jongno-gu, Seoul (서울시 종로구 팔판길 39-7)
• Pre-Book required: Pre-booking is a must to rent a Danha Hanbok. Make sure to do so for this unique experience on Creatrip.
• Includes: A unique Hanbok, underskirt, beoseon (traditional Korean socks), flower shoes, hairstyling with a daenggi, or hairpiece, norigae, and a locker to keep your things.

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Quick Comparison: Best Hanbok Rentals in Seoul

Shop	Best for	Area	Price
Hanboknam	Families	Gyeongbokgung	$$
Dorothy Hanbok	Convenience	Anguk	$$
Hanbok That Day	Photoshoots	Gyeongbokgung	$$-$$$
Seohwa Hanbok	Plus sizes	Gyeongbokgung	$$
Maison Danha	Premium	Bukchon	$$-$$$

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How much does it cost to rent a Hanbok in Seoul?

The shops vary, but generally, you should expect to pay about $15.00 for a few hours and around $30.00 for a full day. This price includes the full Hanbok outfit, accessories, and a locker to put your things while you’re out and about enjoying your Hanbok.

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How long should I rent a Hanbok for?

This is a good question and depends on how much time you have in your itinerary. I’d say it also depends on what season you plan to rent in as well. The summers in Korea can be extremely hot and humid and while the pictures will be gorgeous with the lush green, you’ll also get pretty sweaty in the added layers of cloth and in long sleeves.

Generally, I recommend renting a Hanbok for 2 hours at least, 2-4 hours is ideal. As your rental time starts as soon as you leave the store, this means that you’ll want to rent near where you want to go for pictures so you can use your time wisely and not waste it traipsing around the city.

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Renting A Hanbok: What To Expect

You’re ready to rent a Hanbok in Seoul, but you might still have a few questions. Do I need to take anything? Where can I put my stuff. Here are some guidelines that you can be aware of before you go.

Arrive on time!

If you book a time online, which I highly encourage as the shopkeepers aim to spread people out and have enough staff on hand to help everyone efficiently, make sure sure you arrive on time.

Actually, your schedule will be shortened if you arrive late and if you arrive too late, your reservation could be cancelled all together. 

Deposit

Generally, Hanbok rental shops ask that you leave your ID or Passport along with a financial deposit of about W10,000 with them.

If you’re uncomfortable leaving your original passport with them, you can also take a copy of your passport or ID and leave a deposit of about W50,000 instead. This is just to ensure that if any major damage happens to the Hanbok, it’s covered.

Take your time

Once inside the shop and looking around, you’ll be amazed by how many colorful options there are. Most places have the skirts and jackets separated by size first and then by color so you can easily head to where you can find something that fits. Take your time and find the colors that suit you.

Don’t get undressed

Though traditionally, and when I’m wearing my traditional Hanbok, there isn’t clothing beneath, with the rentals, you’ll be asked to keep your t-shirt and pants on. This means you might want to size up a bit on the dress depending on the season and what you’re wearing.

Anyway, the dress is meant to flow so having it tighter up top does nothing except make you uncomfortable all day. Keeping your clothes on also means it’s easier for the shop to keep all of their Hanboks cleaner.

Get your hair done

The staff at most if not all of the shops will help you to style your hair and add a traditional accessory to finish off the look. They will braid your hair and add in a daenggi or a ribbon of sorts, but they can also do stylish buns with a sort of headband. They have plenty of photos for inspo.

Time starts when you depart

Your official time of rental starts when you depart the store. Make note of the time so that you can have yourself and your Hanbok back in time and don’t incur any additional fees.

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A Brief History of the Hanbok

The Hanbok has roots dating back to the Three Kingdoms Period in Korea from 57BC to 668AD, though the Hanboks most often seen for rental and purchase around Seoul are from the last dynasty in Korean history, the Joseon Dynasty which reigned from 1392 to 1910.

Hanboks were designed as daily clothing and thus the shape and simplicity of the roomy skirt and easy tie top made it easier to move and work. Traditionally, the vivid hues of the clothing symbolized ones social position and marital status, though as I found out when picking out my wedding Hanbok, that’s not really so important anymore. Younger unmarried people wore brighter colors while older married people wore more muted hues.

By the 19th century more western imports meant that the Hanbok went out of fashion in favor of western-style suits and dresses.

Today, Hanboks are commonly only worn during traditional ceremonies like Jesa during the Lunar New Year and Chuseok holiday periods and at weddings. I personally wore a Hanbok for my entire Korean wedding ceremony but these days brides often wear a western-style white wedding dress and only wear the Hanbok during the Paebaek ceremony that includes a piggy-back ride. Imagine jumping on your husbands back in a tight white dress!

While traditional Hanboks are generally kept for family photos and traditional holidays now, modern Hanboks have come back in a big way.

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3 Reasons You Should Rent a Hanbok While in Seoul

1. You can get free entrance into traditional sites like the palaces in Seoul.
2. Cultural appreciation. Koreans love that you want to try on their traditional clothing. It’s fun and you can learn more about the Korean culture.
3. Hanboks will make your photos gorgeous and will definitely give you something to remember about your trip to Seoul, Korea.

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FAQ About Hanbok Rental in Seoul

Are there Hanboks for kids?

Yes! Many shops offer children’s Hanbok sizes. Renting a Hanbok for the whole family is a great experience and super fun. It’s definitely a family-friendly experience. Don’t be surprised if your little ones get a lot of attention once they’ve donned their Hanboks as well.

What are the Hanbok size options at Hanbok rental shops?

If you’re a US size 0-8 then you generally won’t have any problem finding a Hanbok at one of the Hanbok rental shops. When looking at the shops, Seohwa Hanbok offers extended sizing that fits up to a US 22-24. 

Will we be the only ones wearing a Hanbok in downtown Seoul?

In downtown Seoul in the Bukchon Hanok Village and at the palaces and surrounding areas, it’s a very common to see tourists and locals wearing Hanbok, so don’t be nervous at all.

If it is your first time to Seoul, check out my guide to Seoul, Korea for the first-time visitor which will help you make a fantastic itinerary for your trip here.

Hanbok Rental with Discover Seoul Pass

FYI, if you’re planning on traveling in Seoul and are looking into getting into a lot of fun, definitely look into getting the Discover Seoul Pass. The Discover Seoul Pass can get you into a lot of the major tourist sites in Seoul at a great deal and it does include Hanbok rental for 90 minutes with Hanboknam. If Hanbok rental is on the agenda among other great activities, see if the card will make sense financially for you.

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You’re probably already picturing yourself walking through a Korean palace courtyard, skirt swaying, camera in hand. At least I hope you are. It’s fun, affordable, and one of the easiest ways to step right into Korean history for a few hours.

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