Cotton Candy Clouds at The Style Nanda Pink Hotel
The striking pink exterior of Style Nanda’s third flagship store which was opened in the bustling shopping district of Myeongdong in Seoul’s city center last October screams to anyone passing by that they’ve just got to enter.
Paying an homage to Wes Anderson’s movie The Grand Budapest Hotel, each floor of the Style Nanda Pink Hotel (스타일난다핑크호텔) showcases different themes and areas with a 1950s vibe that clearly came straight out of the film.
Even if you’re not into Style Nanda’s cosmetics or apparel, you’ll appreciate this themed building from bottom to top if you liked the film it’s based on.
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Upon entrance, take note of the wall of keys on a concierge like desk to the right. Walking past that is a hotel like reception desk that serves as the cashier center for all purchases. The first floor features the cosmetics of Style Nanda. At the back of the store, you’ll notice there is a golden elevator straight out of the movie. Since the floor is five stores, I suggest taking the elevator up to the top to enjoy the cotton candy and coffee treats before taking the stairs down and stopping on each floor to catch the themed vibes. Up up up we go for cotton candy delights and pink pool fun!
On the fifth floor is a small cafe known as the Pink Pool Cafe. Here you will find Style Nanda’s take on cutesy coffees. I had seen some photos with coffees and seemingly clouds floating over them and just had to see them for myself. There are a few options for their signature drink: coffee with a cotton candy cloud, smoothies with clouds and ice creams with clouds too. There are also other normal drinks to order and healthy alternatives. But let’s be honest, if you go here, you want that cotton candy cloud aesthetically pleasing drink, right? The walls are lined with white and blue tile to make you feel as if you’re in a pool… sort of. The pink metal chairs and tables with umbrellas above are straight out of a 50s friendly backyard pool party. (Take note, there is also a sixth floor that is on the rooftop where you can go as well if the weather is nice. We didn’t check it out but you can even though it’s cold out. Picture white and pink oversized pillows to lounge on. Not exactly the easiest to drink a coffee with a cotton candy cloud, but obviously just for photos.)
The fourth floor also features Style Nanda apparel but the theme is switched up and showcases the laundry room of The Grand Budapest Hotel. The washers and dryers are actual washers and dryers and not just exteriors to look at. They open up and there are more clothes inside of them. The washers and a wall lined with detergent boxes is another photo zone for customers just in it for the pictures.
If you’ll be visiting Seoul and want to stay in the popular Myeongdong shopping district, check out the Myeongdong TMark Hotel or the Grand Ambassador Seoul for a great stay in a great location.
The third floor is where the “hotel rooms” are. Remember, this is NOT really a hotel. One of my companions was very confused about the name and couldn’t reason why there weren’t actual rooms for people to stay in here. This is a themed shop and not actually a place to stay the night though it may look like it. On this floor is apparel and the “hotel rooms” sit along a carpet lined corridor. The rooms are actually fitting rooms to try things on. They also have events here from time to time so the rooms may be used for other things as well. Sit on the plush sofa at the end and take more photos or try on some of the very fancy schmancy shoes sitting around.
The second floor is the bathroom/spa of the floors. A long line of mirrors and marble sinks (which I imagine aren’t actually working) line the center of the space. This grand “bathroom” will give you thoughts of glamorous theater or celebrity like huge bathrooms. At the end is a very popular bathtub with rose petals floating in it and a neon sign above. This is a pretty big photo-op for the store, so if you want a pic, get in and out as quick as you can. From this floor you can also really take in the floating bed and chandelier that is above the tall atria of the ground floor. The whole design of the place is very aesthetically pleasing but has some quirks and fun things that perfectly fit into a Wes Anderson film.
This was a super fun shop to check out while perusing the many places in Myeongdong. I highly recommend stopping in just for some pink, white and gold decor and some sugary cotton candy delights.
Style Nanda Pink Hotel (스타일난다핑크호텔)
66-2 Chungmuro 2-ga Jung-gu, Seoul, Korea
서울특별시 중구 충무로2가 66-2
Directions: Go out of Myeongdong Subway Station, exit 6 and turn left down into the main shopping street of Myeongdong. On the second street/alley, turn right and the Style Nanda Pink Hotel will be on your right.