The Pretty Mom Card

The Pretty Mom CardWith becoming pregnant in Korea comes a whole new set of rules, information, Korean vocabulary lists, shops to find, doctors to meet and well, just a lot of stuff to learn about.

One of the things I was surprised to learn about was the Pretty Mom card, 고운맘카드, which all pregnant women, foreign and Korean alike, as long as they’re paying into the National Health Insurance system get worth W500,000.

Having a child is of course an expensive feat and the expenses just don’t stop, so my mom tells me. This card is supposed to help offset the high cost of having a child in Korea and it is certainly helpful. The card can be used at any hospital or clinic for pregnancy related visits. There used to be a limit that you could use from the card per visit, but that is no longer the case. Get the card early and use the money throughout the pregnancy.

It’s easy to get the card and here’s how.

First: Go to the doctor and after it has been confirmed that you are in fact pregnant, the doctor will provide a piece of paper that you can take to the bank. All doctors and clinics are aware of this form and at ours they automatically provided it to us. If it is not handed over, be sure to ask for it.

Second: Head to KB or Shinhan Bank with paper in hand and your alien registration ID. You do not have to have a bank account with the bank already to get the card, but if you do, they will have your info on file.

Third: Once there, a clerk will help you fill out the application form and explain that someone from the credit card company will call you to confirm the information. If you cannot speak Korean, the phone call will be in Korean, make sure you let the clerk at the bank know and they can call the English number and have you make the confirmation while you are at the bank in English, or another language of your choice. If you do not do this, expect a phone call from a Korean speaker within the week ahead and be prepared with your ID number and relevant information.

Fourth: Once the information has been confirmed, the card will be mailed to you at home and you can start using it immediately.

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6 Responses

  1. Congratulations! 🙂

  2. Jelly Belly says:

    Hi! I’m an expecting mom in Korea, and I just received the Mom card from Shinhan bank. I was trying to work out some details of the card with my Korean co-worker, who is telling me totally different information. According to her, there is no such thing as the government providing “free money” as a childbirth incentive. She says the card I received is a credit card that can be used to earn points and get discounts. Now I have no idea what is going on. Did Shinhan give me the wrong card? Where can I go to find out for sure? Is there a website? TIA 🙂

    • Hallie says:

      Does it say 고운맘 somewhere on it? If it doesn’t they may have given you a different card, however if you took the form in that your doctor should have given you, the bank teller would have known what you wanted. Your coworker is mistaken, the card does exist, but maybe you have the wrong one for some reason. You can go back to the bank and ask if it is the go-oon mom card and see what they say.

  3. Saji says:


    Do we have to pay any amount for this card or is it completely free? Can we use the amount in card freely and we need not pay back any amount after usage? Do we have to register our card once we get it?

    Please guide. Thanks in advance.

    • Hallie says:

      The card is free to acquire and can only be used for purchases that go toward the development of your baby so it can go to pay the doctor fees, etc.

  1. November 9, 2014

    […] Because the birth rate is so low in Korea, the government is trying very hard to make it easier for families in any way that they can and one way that they are doing that is by providing some financial assistance. The Pretty Mom card (고운맘카드) is offered to all pregnant women, foreign and Korean alike, as long as they’re paying into the National Health Insurance system. The card is worth W500,000 and can be used at any hospital or clinic for pregnancy related visits. For more information, check out my post on how to get the card here. […]

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